High quality program POS material design & production
We realize that “one size does not fit all” and each pos piece we create is custom made to the “look and feel” of your establishment and program theme.

We Make Your Business Look Good

The pos you display in your establishment is a direct reflection upon your business. Our artists specialize in food and beverage programs and provide you with professional quality design every time. Why settle for poor quality, unattractive and bland pos, when you can have custom, creative and professional pos from HMG.

POS Galore

From table tent inserts, food menu inserts, posters, banners, etc., there is no limit to the type or size of pos material that we can produce. No request is turned down and if there is a way, we will make it happen!

Cutting-Edge Drink Development
HMG specializes in custom drink development and will create cocktails geared to help you increase sales.  Our Beverage Development Team are seasoned professionals and “in the know” to “what’s hot” and “what’s not.”  They will provide you with drink recipes that coincide with the industry trends, but tweaked to match your guests’ profile.

The Beverage Development Benefit

Our Beverage Development Team will assist you in creating great-tasting, eye-catching, profit-driving cocktails that target your guest.  Whether you’re looking for that signature cocktail, seasonal cocktails or want to “jazz up” your current beverage menu/program, we will provide you with the recipes you need to reach your goal.

Our Service Includes

-Recommended glassware (new or existing)
-Complete list of ingredients
-Cost/Profit Analysis
-Recommended garnish
-Sample photo of each cocktail

High Quality Beverage Photography
For each program or beverage menu we produce, we custom shoot each cocktail to spec. The beverage is shot in your glassware, with the exact recipe so that the color and texture match to what the guest orders. Why settle for clip-art or stock photography when you can have each cocktail specifically shot to your standards.

Photos Sell, Well At Least The Good Ones Do

How many times have you had a guest say, “This drink doesn’t look like the photo?” With our custom beverage photography, that will be a thing of the past. We specialize in making drinks look good, and when a drink looks good, it sells. Imagine how many more cocktails you could sell if you had a great looking photo of each cocktail being promoted.

One important thing to keep in mind though, is having a poor quality photo of any cocktail, can have the adverse effects. A guest could actually not order a cocktail based on how it looks in the photo. This is why we have a professional photographer on staff to produce eye-catching, thirst-quenching, top-quality photography, to ensure each cocktail looks appetizing and mouth-watering to the consumer.

High Quality Beverage
Beverage Menus are an important part of your business. They are a selling tool to help you increase drink sales and your bottom line.

Beverage Menus Tell & Sell

Drink Menus can sell when your server cannot. Many times a server may not be knowledgeable or too busy to suggest a cocktail to each table. The drink menu can then become your sales force and pick up the slack. It provides guests with all of the details they need to make an informed decision on the cocktail they wish to order. Because the beverage menu has brand listings, cocktail descriptions and photos, the guest knows exactly what to expect when they order.

If You Build It, They Will Drink

It is a fact that beverage menus increase sales. Every establishment will differ in the amount of increase, but if executed correctly, a beverage menu can be a high-profit item for your business.

The Beverage Menu Advertiser

A beverage menu is also a tool to help advertise other programs to a consumer. Beverage menu inserts can be used to promote seasonal cocktails, gift cards, special events and even food items. It also serves as a brag book to your guests, by labeling all of the brands of spirits, beer and wine you offer. This helps to entice guests to order a particular brand of spirit, beer or wine, rather than calling for a well or house product.

View Beverage Marketing Portfolio